Every good web master knows that search engine optimization should be an integral part of their web site creation and maintenance strategy. Sadly, experienced web masters tend to forget over time some of the most important aspects of search engine optimization. This article will act as a seo checklist for you to review each time you create a new web site. We’ll cover everything you need to do to ensure a successful web site.
Firstly, we need to build our web site around high traffic key words. These key words also need to be niche focused key words that ensure visitors are looking for exactly the items we are selling. For example, if we are selling women’s bathing suits, we wouldn’t want to go after the key word suits. This is because the general word will bring in people that are not looking for what we are selling. Traffic from visitors that immediately leave only makes our bounce rates higher than normal.
The next thing we must do is to build keyword focused web pages with fantastic internal links. We need to use anchor text within our content to show the search engines what each page is all about. Headings, title tags, meta descriptions, and everything else page related needs to be fully optimized for seo purposes.
Make sure to improve page ranking by creating a wide array of back links. Create various links from various sources, with various key word anchor text. Do this over and over again until you have defeated your competition and gotten onto the first page of Google and the other major search engines.
You can make use of social book marking sites, web 2.0 sites, article directories, and niche directories. You’ll find that you can even comment on blogs or make some blogs yourself. Forum posting and profile creating is a fantastic way to make easy and free links. With great content you’ll also get links naturally from people that genuinly like your web site.
The next thing you must do is to create a practical maintenance schedule for your page creation and back link building. You want to create pages each month to show the search engines that your site has new content and is being updated. You’ll want to create new back links to ensure that your competition does not overtake you in their link building campaigns. Remember that there are always hungry web masters trying to steal your lunch.
If you feel you can’t properly maintain your old sites while working on new sites, feel free to outsource the job. You can work with freelancers, locals, or even a professional seo specialist. These professionals can easily maintain your site and you can pay them from the money you are already earning from your site. This will free you up to make even more money by working on a brand new website. Why wouldn’t you want to make more money?
I hope you enjoyed reading this page on search engine optimization. If you found this article useful, please link to it and add it to your social book marks.